Online Workshop Session: Nudging and voluntary agreements in the private sector

Part of a series of online workshops by SDSN Switzerland and NRP 73 ‘Sustainable economy'

30.06.2020 | 15:00 – 17:00 | online via ZOOM

The potentials of nudging and voluntary agreements to steer company behaviour

In this session we will explore the potential of nudging and voluntary agreements in the private sector for the transition towards a sustainable economy. The NRP 73 research project Nudging SMEs of Dr. Jan Schmitz uses behavioural experiments to study company decisions and to test whether and how nudging can be applied to steer company behaviour. The research project from Prof. Dr Thomas Bernauer Voluntary Corporate Environmental Initiatives investigates the interplay between voluntary business initiatives and state intervention from a public opinion perspective. 

Objectives of the workshop

  • Presentation of research findings

  • Discussion of the implications for companies and policy making

  • Exploring the role of nudging and voluntary agreements in the private sector and the impact on the appropriate policy mix

  • Formulate three calls to action and address them to specific stakeholders


14:45 | Participants join the online workshop

15:00 | Introduction by the facilitator

15:05 | Breaking the ice

15:15 | Input by the session leaders to set the scene

15:45 | Discussion in breakout rooms. Participants are invited to formulate two calls to action based on the research findings.

16:30 | Fishbowl discussion with the session leaders, experts and participants to validate and prioritize the calls to action and discuss how stakeholders can implement them.

17:00 | End of the session

Registration via ZOOM

Click here to register to one or more online workshop sessions

Session leaders & Experts

Session leaders:

  • Prof. Dr. Thomas Bernauer, Professor of Political Science, Center for Comparative and International Studies / Director of the Institute of Science, Technology and Policy, ETH Zurich

  • Dr. Jan Schmitz, Senior Researcher, Institute for Environmental Decisions, ETH Zurich

  • Dennis Kolcava, PhD candidate, Center for Comparative and International Studies, ETH Zurich



  • Patrick Jäger, Project leader, Ökokompass, City of Zurich

Co- Organizer


SDSN Switzerland
Heinrichstrasse 147, 8005 Zürich

+41 44 512 58 60

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